Audit + Action Plan
Fix what matters first—Google, website, reviews, photos. Leave with a 90-day plan you can actually follow.
Who it’s for
Small businesses in Western Massachusetts / the Pioneer Valley—farm stands, retailers, cafés, markets, artisans, and service shops—who want more direction clicks, calls, foot traffic, and weekend sales without hiring a full team.
What you get (deliverables)
Local SEO & Google Business Profile audit
Correct hours & categories, short description, services, photo gaps, review plan, and “map pack” checklist.Website hygiene pass (top 4 fixes)
Mobile speed, clear hours/menu/location, stronger calls-to-action, and basic on-page SEO (titles, meta, image alt).Listings & maps check
Google, Apple Maps, Bing, Yelp/industry directories—claim/clean where it counts.Photo & content guide
A 12-shot list (what to shoot and where), captions/alt-text starters, and 6 plug-and-play post prompts.30-day content starter kit
Weekly Google Business Profile + Instagram posts with caption starters and timing.One-page Scorecard
Red/amber/green priorities and the 10 fixes that move the needle.90-day Action Plan
A calm, step-by-step roadmap with owners & due dates (yours or ours).
How it works (timeline)
Kickoff (20–30 min) — goals, logins, quick tour of your business.
Audit week — we do the digging, screenshots, and draft your fixes.
Handoff (45 min) — walk through your Scorecard + 90-day plan; decide what you’ll handle vs. what you want us to do.
One revision on copy/GBP included.
Typical duration: 14-21 business days.
Ready to see what’s possible in 90 days?.